Posts Categorized: Getting Started

Invest now, or pay later

“Quality is remembered long after price is forgotten.” — Henry Royce, of Rolls Royce I was a strange kid. I practically lived at the library, where I would spend hours crawling around — literally on all fours on the grey industrial carpet, the better to see those lower shelves — and read just about everything…. Read more »

Why women entrepreneurs fail.

I’m about to break one of my very own rules: Don’t write for women. I’m a woman. I write about business. Why not write about business for women? Because I write for people, and women are people. Because business doesn’t care what you’re packing in your panties. At least, not the kind I write about,… Read more »

VIDEO: Failure vs Creating a product people want to buy

Newsflash: Lean Startup and Customer Development are inherently broken. If you ask me, the whole process is functionally bankrupt. Why? Let me answer your question with a pair of questions: Why do you create good things… but nobody buys? Worse: Why do you feel the thrill of a great idea, then get stuck before you… Read more »

From Pain into a Product, a real live coaching session

Five years ago, we launched the very first class that would become 30×500. For the last 3 three years, Alex and I have played the role of heartless gatekeepers: Wanna take 30×500? Great, you have to apply. Not a designer, or a developer? Sorry, friend, but we can’t accept your application at this time. We… Read more »

How Your “Fuck This!” Moment Changes Everything

“I’m going to write a book.” “I’m going to build a SaaS app.” “I’m going to quit my job and travel the world.” Sound familiar? How often are these statements followed by action — real action? We all know That Guy. We all know people who spend all their time talking about what they want,… Read more »

From Zero to $3k MRR in 10 days — the story of launching RubySteps

Less than 2 weeks ago, Ruby developer Pat Maddox‘s rent was due. He had quit his job some time before. He had no audience or mailing list, no products… But he did have one thing: He had a pile of hard-earned Sales Safari research, thanks to his time in our 30×500 Product Launch Class. So… Read more »

Startup Escape Plan: How to free up time, energy & money to build your future

When you stop working for the day, have you really gotten anywhere? Will the hours that you spent today still be paying off for you next week, next month, next year? If your answer is “No,” then you’re probably here because you’re somewhere on the left side of this spectrum: But you want to be… Read more »

4 economic facts that say “bootstrap now”

Fact: Since 1970, virtually every penny gained through productivity has ended up in the pockets of capital, rather than labor: — New York Times Fact: While profits are up 44.7%, incomes are up only 3.9% since 2007. — New York Times Fact: Tech workers are not immune. Over 1 million tech & creative workers have… Read more »