Posts By: Alex Hillman

The Ebomb Recipe That Works (free lesson)

The internet is full of hand-wavy advice. Not even bad advice, necessarily, but vague. The kind of advice that makes perfect sense in the moment, that makes you FEEL good, but then when you sit down to actually try it yourself… *Pffft!* Nothing comes out. How do you actually do it? You don’t know. They… Read more »

“I had a product. But having a product wasn’t enough to be a success.”

Jim Gay is a busy dad. A REALLY busy dad, with 4 kids. He started thinking about switching from consulting to a product business so he could spend more time with his family…because he was tired of working endless, stressful hours to pay the bills. He built a product – the obvious next step for… Read more »

“Should I support PDF, epub, AND mobi?”

One of our 30×500 Alumni asked this question this morning: “How important is it to support all the different ebook formats (e.g. PDF, epub)?” She knew her comfort in LaTex would let her most easily create a good-looking PDF for her technical ebook. She knew other formats like ePub and mobi would require more work…. Read more »

12 13 of our bootstrapping students to watch in 2015

Happy New Year! Amy and I are going to be publishing our OWN reflections on 2014, but in the mean time, I went ahead and rounded up a collection of 30×500 alumni who we were really impressed by in 2014…many of whom have posted their OWN annual reviews. In no particular order, here are 5 6 annual reviews from some of…

What if your product launch fails? This interview will give you $10k reasons to do it anyway.

If there’s one thing Amy and I hear from our students, both directly and indirectly, it’s “I’m worried I’m going to fuck this up.” After teaching hundreds of students the 30×500 processes and techniques, there’s only one difference that stands out between the people who succeed and everyone else: Action vs. inaction. Doing the work… Read more »

Finish your drafts! Three rules to make writing for your audience easier

This post was written by 30×500 co-teacher and my bootstrapping partner in crime, Alex Hillman. Oh, and don’t miss the homework challenge at the end. Enjoy!— Amy Step 1 – Decide, “I’m going to write a blog post about ______________”. Step 2 – Sit down to write that blog post. Step 3 – Stare at the blinking cursor. Debate… Read more »

From Zero to $3k MRR in 10 days — the story of launching RubySteps

Less than 2 weeks ago, Ruby developer Pat Maddox‘s rent was due. He had quit his job some time before. He had no audience or mailing list, no products… But he did have one thing: He had a pile of hard-earned Sales Safari research, thanks to his time in our 30×500 Product Launch Class. So… Read more »

Validation is backwards

If Startuplandia had a bible, you might guess it was The Lean Startup. And credit to Eric Ries where credit is due – he’s managed to get the masses hooked on his book’s hopeful vocabulary: Validation, Pivots, and Minimum Viable Products, oh my. Really, Eric’s reach is tremendous: I remember when a close friend of… Read more »