Posts Categorized: Getting Started

How Your “Fuck This!” Moment Changes Everything

“I’m going to write a book.” “I’m going to build a SaaS app.” “I’m going to quit my job and travel the world.” Sound familiar? How often are these statements followed by action — real action? We all know That Guy. We all know people who spend all their time talking about what they want,… Read more »

From Zero to $3k MRR in 10 days — the story of launching RubySteps

Less than 2 weeks ago, Ruby developer Pat Maddox‘s rent was due. He had quit his job some time before. He had no audience or mailing list, no products… But he did have one thing: He had a pile of hard-earned Sales Safari research, thanks to his time in our 30×500 Product Launch Class. So… Read more »

Startup Escape Plan: How to free up time, energy & money to build your future

When you stop working for the day, have you really gotten anywhere? Will the hours that you spent today still be paying off for you next week, next month, next year? If your answer is “No,” then you’re probably here because you’re somewhere on the left side of this spectrum: But you want to be… Read more »

4 economic facts that say “bootstrap now”

Fact: Since 1970, virtually every penny gained through productivity has ended up in the pockets of capital, rather than labor: — New York Times Fact: While profits are up 44.7%, incomes are up only 3.9% since 2007. — New York Times Fact: Tech workers are not immune. Over 1 million tech & creative workers have… Read more »

Why you have to develop an Investment Mindset

Nobody wants to fail. Not really. Sure, failure is better than not trying at all… but success is better than failure. After 4 years of teaching designers & developers to make their first product dollar, Alex and I have seen every kind of failure, from failure to start at all, to failure to pull the… Read more »

How do you market a product that’s for everyone?

When you set out to start a product business… you pick a fight with entropy. And entropy usually wins. The default result is failure. If you’re sane, you know it. You’re scared by it. You act anyway, but that fear is always there. Unfortunately the most natural response to fear is to try to decrease your… Read more »

Get your free 7-part guide for bootstrapping in 2014

Hey y’all! So, we’re ramping up for the next 30×500… and what better way than to send our lovely readers useful, actionable, sparkle-unicorn-farts-free lessons to help you get started? To that end, why not sign up for our (again, free) 7-part series? You’ll learn… How you can go from zero to your first Tiny Product… Read more »

Don’t Fave This Post: How to REALLY Launch in 2014

God knows it’s popular to snark about the very idea of New Year’s resolutions. And the snark is aaaaaall true. Those new sneakers aren’t going to exercise themselves. But there’s still something magical about transitions. They put things in perspective, at least temporarily. 11:59 pm on New Year’s Eve can be like a graduation, or… Read more »