Posts Categorized: Customers

Help! My SaaS isn’t growing! +60% revenue, 1 year later…

Just about a year ago, I wrote that Freckle had hit the Plateau of Doom. We were dead in the water at $28,000 a month. We’d grow a little… then shrink a little, grow a little, shrink a little… for months at a time. Why? y=mx+b. Growth (new accounts) is pretty much linear, a reliable… Read more »

Fuck “Innovation” 2: Time is a Line, You Guys!

I’m writing this on Friday at 8pm. Slightly soused, if you must know. Just a scant 2 hours ago, Alex and I wrapped up our infamous 30×500 Bootcamp, 7 (really 8) hours a day, two days in a row. Yes, the lessons are pre-recorded, but the homework critique, the guidance, the Q&A? Totally live. Then… Read more »

Should You Ignore Customer Feedback?

A reader last week asked: I love your guys’ methodology. I totally agree that asking prospects what they want is a really bad idea.What’s your opinion on asking people for feedback after you’ve built and launched something based on Safari research? For example: doing an early access program with people who are begging to start… Read more »

Validation is backwards

If Startuplandia had a bible, you might guess it was The Lean Startup. And credit to Eric Ries where credit is due – he’s managed to get the masses hooked on his book’s hopeful vocabulary: Validation, Pivots, and Minimum Viable Products, oh my. Really, Eric’s reach is tremendous: I remember when a close friend of… Read more »

How do you persuade someone to pay for “free” information?

Photo Credit: ·•●❤ Ginny Le ❤●•· What’s the main difference between people who grumble that “INFORMATION WANTS TO BE FREE” and those who happily pay for content? Here’s what I’ve learned through 15 years of selling stuff: What Payers do. Payers value their time more than their money. They’ll pay you to: do research gather… Read more »

Vaccinate Yourself Against Crappy Customer Feedback

Gosh, sometimes I love the internet so much I want to marry it. If only internet bigamy were legal! (Sorry, honey.) Right now I’m crushin’ on the internet because of Least Helpful, a blog which does nothing more complicated than put together screenshots of terrible reviews, along with some witty one-liners. Very witty one-liners, in… Read more »