Posts Categorized: Bootstrapping

Mojito Island & Entreporn, Revisited

This article is about Entreporn and Mojito Island, and the emotionally manipulative fantasy narratives of “success.” Entreporn is a word I coined, on this podcast. Mojito Island is another term of art that you might want to know, coined by DHH himself. Without further ado… If you ever wanted to understand the startup media through… Read more »

Fuck “Innovation” 2: Time is a Line, You Guys!

I’m writing this on Friday at 8pm. Slightly soused, if you must know. Just a scant 2 hours ago, Alex and I wrapped up our infamous 30×500 Bootcamp, 7 (really 8) hours a day, two days in a row. Yes, the lessons are pre-recorded, but the homework critique, the guidance, the Q&A? Totally live. Then… Read more »

Validation is backwards

If Startuplandia had a bible, you might guess it was The Lean Startup. And credit to Eric Ries where credit is due – he’s managed to get the masses hooked on his book’s hopeful vocabulary: Validation, Pivots, and Minimum Viable Products, oh my. Really, Eric’s reach is tremendous: I remember when a close friend of… Read more »

4 economic facts that say “bootstrap now”

Fact: Since 1970, virtually every penny gained through productivity has ended up in the pockets of capital, rather than labor: — New York Times Fact: While profits are up 44.7%, incomes are up only 3.9% since 2007. — New York Times Fact: Tech workers are not immune. Over 1 million tech & creative workers have… Read more »

How do you market a product that’s for everyone?

When you set out to start a product business… you pick a fight with entropy. And entropy usually wins. The default result is failure. If you’re sane, you know it. You’re scared by it. You act anyway, but that fear is always there. Unfortunately the most natural response to fear is to try to decrease your… Read more »

“Done” should be spelled F-A-I-L

“It’s almost done, I just need to add this one more thing…” Whooooooa there. When you teach designers & developers to bootstrap their own product businesses, as I do, that’s a phrase you’ll hear a lot — and you’ll come to hear it (as I do) as the sound of a shotgun being removed from… Read more »

Get your free 7-part guide for bootstrapping in 2014

Hey y’all! So, we’re ramping up for the next 30×500… and what better way than to send our lovely readers useful, actionable, sparkle-unicorn-farts-free lessons to help you get started? To that end, why not sign up for our (again, free) 7-part series? You’ll learn… How you can go from zero to your first Tiny Product… Read more »

Does everyone have their price? Do I?

“Everyone has their price.” That’s the prevailing economic theory, especially in Startuplandia. That’s something I hear pretty often, an unsubtle jab — hey, you’re a person, therefore you are part of ‘everyone’, get it?? When I say I’m not at all interested in selling, they assume I’m being coy. Oh, they say. The numbers just… Read more »

The Psychological Self-Torture and Bootstrapping Podcast!

OK, so that title is a little bit of linkbait. Just a little bit. But, contrary to popular opinion, building software is easy… building a business is hard. The hardest parts are the least obvious. That’s what Justin Jackson and I talked about yesterday: the psychology, the mechanics, and my war stories from bootstrapping. Specific… Read more »