Hi, I'm Amy Hoy. I'm a bootstrapping advocate. I designed & developed software for other people for 11 years before I couldn't take it any more. I knew that I'd never be happy under the yoke of Other People's Money. So, I convinced my husband to bootstrap a product business with me.
Our app, Freckle, recently turned 5 years old and crossed $1 million in lifetime revenue.
Why is there a narwhal impaling a unicorn on my blog heading? Simple: Unicorns are the sexy fantasy -- but the inexplicable narwhals is the reality. You can't base a business on glitter and rainbows. Real businesses charge.
My unorthodox views on business, now with more audio & video!
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